Lifetime Customer Value Calculator
To Determine what you should invest on marketing your business, you must first know (ballpark) what each customer that walks through your door is worth to your business in the long term. Most customers are not just going to purchase one time, if your product/service is to their liking, they will be with you for years. You must think long term customer value to establish a baseline.
Can you tell me what the Lifetime Value is of Your Customer is? If not, you can easily do the calculation below to determine that number.
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